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Fishing Forum 08-16-2011, 08:29 AM
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discount tackle

hi everyone, i am trying to start up a business on the internet selling fishing tackle but mainly terminal tackle i.e. swivels, tail rubbers etc i would do this with nothing being over £5er. i would just like some feedback really to see if you think its a good idea or not, also any advise or tips would also appreciated.

many thanks
lewis
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Fishing Forum 08-16-2011, 09:03 AM
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Re: discount tackle

Can I ask why mate? Selling nothing dearer than £5 is going to make you a minimal amount!
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Fishing Forum 08-16-2011, 09:38 AM
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Re: discount tackle

i understand what you are saying mate and already no that the return won't be great. but i have limited fund's to start of with and trying to compete with already established business's is just not going to happen straight away. And with money being tight for everyone at the moment surely every angler wants to get the most for there money.
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Fishing Forum 08-16-2011, 10:30 AM
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Re: discount tackle

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Originally Posted by rangemaster View Post
i understand what you are saying mate and already no that the return won't be great. but i have limited fund's to start of with and trying to compete with already established business's is just not going to happen straight away. And with money being tight for everyone at the moment surely every angler wants to get the most for there money.
But how are you going to be cheaper than the big boys i.e. why would someone buy from you and not more established shops and online retailers? Big retailers are going to buy in bulk and so get a cheaper unit price than someone buying smaller orders, therefore they can afford to sell cheaper than you. Equally you are then relying on someone ordering only the expensive stuff online or buying from a store and making the concious decision not to buy the cheaper stuff but to buy that from you instead (and presumably pay an additional postage charge thus negating any price saving you might offer). Ultimately people are lazy (this is how supermarkets work) and if they are buying several things they will just buy it from one shop especially as in dealing with only low value items the price difference would be pennies and not worth the hassle of buying from multiple stores.

Sorry mate, don't want to be the voice of doom and gloom but I think you are just going to loose money on this.
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Fishing Forum 08-16-2011, 10:55 AM
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Re: discount tackle

i will only be selling terminal tackle like tail rubbers, swivels, boilie stops, lead safety clips etc. only small stuff which i can provide free p&p and for the quality side of it. I have been dealing with english wholesalers instead of wholesalers overseas which i have seen there products and they are crap!. And i can buy in bulk and have worked the numbers out and checked out what other companys are selling for. lets be honest yeah K###a sell taill rubbers between £3 - £4 yeah and all it is, is rubber you have to be mad to pay that price i could sell them for £1 and make a profit
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Fishing Forum 08-16-2011, 11:08 AM
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Re: discount tackle

Quote:
Originally Posted by rangemaster View Post
i will only be selling terminal tackle like tail rubbers, swivels, boilie stops, lead safety clips etc. only small stuff which i can provide free p&p and for the quality side of it.
But think about it from the customers point of view. When someone buys from an online tackle store or a tackle shop they aren't just buying rubbers and swivels. Instead they'll be buying bait, line, perhaps a new rod, reel, etc etc. Whilst they are buying that they will pick up things like rubbers and swivels but you are relying on them buying the bigger items from one shop and then making the effort to buy from you. The saving of a few pence or a couple of quid isn't going to be worth it for them.

Quote:
Originally Posted by rangemaster View Post
lets be honest yeah K###a sell taill rubbers between £3 - £4 yeah and all it is, is rubber you have to be mad to pay that price
Absolutely, but guess what? People do. Why? Two reasons.
1. Safety of buying a known brand
2. Because it's what the tackle shop/online store sells when they are buying all their other bits.

Ultimately what you are talking about is becoming one of the hundreds of eBay traders that sell cheap tackle but they all face the same problems:

1. Competition from other traders
2. Getting the confidence of buyers to place an order with them
3. Convincing customers that you are selling quality goods rather than cheap knock offs.

Point 3 is why many people DO pay £3 - £4 for rubbers. They'd rather pay that and know that they are getting what will last and work than risk £1 on something that may ruin their days fishing or result in a lost fish of a lifetime.
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Fishing Forum 08-16-2011, 11:23 AM
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Re: discount tackle

ok i apprecate what you are saying but i have been fishing for 20 years and i can honestly say that i have never had any supposed budget piece of terminal tackle go wrong and i dont see how it could go wrong because it rubber or plastic. i used to be one of these people who only bought named brands but it got so expensive i looked elsewhere and there is no difference between them and i will not be going back. people who think just because theses so called experts are using it then its going to make them better anglers are crazy. spending time at lakes fishing makes you a better angler not the products.
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Fishing Forum 08-16-2011, 03:09 PM
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Re: discount tackle

Hi rangemaster, if you are serious about this and have faith in what you are selling, then I believe that your best bet would be to start your own brand. Like someone else said most people buy these high-end expensive brands because the know the quality of what they are buying. I always used to be a massive fan of the cheaper items as I like yourself didn't really see the difference in the products but the price, but now I seem to find myself buying the more expensive items and finding them better to work with and most of all seem to be catching more fish!
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Fishing Forum 08-18-2011, 09:23 PM
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Re: discount tackle

There's hundreds of sellers on the net - both Ebay and E-commerce sites. The competition is huge, in a market that's flooded with tackle made from every corner of the world.

"i will only be selling terminal tackle like tail rubbers, swivels, boilie stops, lead safety clips etc. only small stuff which i can provide free p&p and for the quality side of it. I have been dealing with english wholesalers instead of wholesalers overseas which i have seen there products and they are crap!. And i can buy in bulk and have worked the numbers out and checked out what other companys are selling for. lets be honest yeah K###a sell taill rubbers between £3 - £4 yeah and all it is, is rubber you have to be mad to pay that price i could sell them for £1 and make a profit"


Everyman and his dog jumped onto selling tackle - the majority of gear is mass produced and imported. The market is massively saturated with mass imported gear(including branded) and especially the items you mention. I looked at doing the same a few years ago and i have a list of UK wholesalers and importers - do your homework and you'll find hundreds. The only trouble is, if you look on Ebay (and a few e-commerce sites) you'll find everybody using and selling the same items from the same wholesalers,especially terminal tackle which is so cheap on Ebay. It made me laugh when i saw people selling the same as what i could buy wholesale - for all of 40p profit.Now take into consideration, all your costs come off this 40p profit and you'll soon realise that you need to sell literally tons of gear regularly to maintain a small overall profit.

It's ok offering free p+p but have you considered about when things go missing? You replace at your loss. Alot of stuff does/will go walkies and you'll have to bear the cost of the the loss.

Also, along with a few others you'll have the following costs to cover as well.....


Cost of Website - If selling by E-commerce

Company Logo - If selling by E-commerce

Cost of Ebay Shop - If selling on Ebay

Ebay Fees - If selling by Ebay (final valuation,listing fees, etc etc)

Paypal Fees - Either by selling on Ebay or via E-commerce

Advertising

Packaging i.e jiffy bags,envelopes etc

Address Labels

Paper - for invoices

Printer Ink

Grip Seal bags - for re-packaging

Labels - to put on your re-packaged items

Fuel costs - taking orders to the Post Office

Your Time - can you made a good profit and make all the above worth while?


If you can cover all the above then your nearly there. Anyone can make a profit, but it's covering your costs and maintaining the sales that will count in the long run! lol

Personally, after looking into it and going over it with a fine comb i decided it wasn't for me. If you decide to go ahead with it,good look fella.
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Fishing Forum 08-18-2011, 09:26 PM
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Re: discount tackle

Quote:
Originally Posted by CarpMadAdy View Post
There's hundreds of sellers on the net - both Ebay and E-commerce sites. The competition is huge, in a market that's flooded with tackle made from every corner of the world.

"i will only be selling terminal tackle like tail rubbers, swivels, boilie stops, lead safety clips etc. only small stuff which i can provide free p&p and for the quality side of it. I have been dealing with english wholesalers instead of wholesalers overseas which i have seen there products and they are crap!. And i can buy in bulk and have worked the numbers out and checked out what other companys are selling for. lets be honest yeah K###a sell taill rubbers between £3 - £4 yeah and all it is, is rubber you have to be mad to pay that price i could sell them for £1 and make a profit"


Everyman and his dog jumped onto selling tackle - the majority of gear is mass produced and imported. The market is massively saturated with mass imported gear(including branded) and especially the items you mention. I looked at doing the same a few years ago and i have a list of UK wholesalers and importers - do your homework and you'll find hundreds. The only trouble is, if you look on Ebay (and a few e-commerce sites) you'll find everybody using and selling the same items from the same wholesalers,especially terminal tackle which is so cheap on Ebay. It made me laugh when i saw people selling the same as what i could buy wholesale - for all of 40p profit.Now take into consideration, all your costs come off this 40p profit and you'll soon realise that you need to sell literally tons of gear regularly to maintain a small overall profit.

It's ok offering free p+p but have you considered about when things go missing? You replace at your loss. Alot of stuff does/will go walkies and you'll have to bear the cost of the the loss.

Also, along with a few others you'll have the following costs to cover as well.....


Cost of Website - If selling by E-commerce

Company Logo - If selling by E-commerce

Cost of Ebay Shop - If selling on Ebay

Ebay Fees - If selling by Ebay (final valuation,listing fees, etc etc)

Paypal Fees - Either by selling on Ebay or via E-commerce

Advertising

Packaging i.e jiffy bags,envelopes etc

Address Labels

Paper - for invoices

Printer Ink

Grip Seal bags - for re-packaging

Labels - to put on your re-packaged items

Fuel costs - taking orders to the Post Office

Your Time - can you made a good profit and make all the above worth while?


If you can cover all the above then your nearly there. Anyone can make a profit, but it's covering your costs and maintaining the sales that will count in the long run! lol

Personally, after looking into it and going over it with a fine comb i decided it wasn't for me. If you decide to go ahead with it,good look fella.


There speaks the voice of common sense , well said
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